Signal Intelligence

I Bring You Deals Already in Motion.

Companies actively showing buying intent — before vendors reach them.

I surface the 7–14 day window before competitive density increases. Your team engages first. Everyone else follows.

I work with a limited number of companies per category.

See Live Opportunities → How I Find Them
David - B2B sales consultant who helps founders build sales teams, with 23 years of enterprise sales experience across 30+ global markets
23
Years in Sales
42%
Win Rate (vs 28%)
$20M+
Closed
30+
Markets
The Problem

Most B2B sales teams work hard. They just reach buyers too late.

Trigger events create a short buying window. Most vendors find out about it three weeks after it opened — after another vendor already got the meeting.

Your reps research instead of sell

Hours spent finding companies, guessing at timing, writing generic outreach. By the time the first email goes out, the window has already closed.

You reach buyers after everyone else

The best opportunities go to whoever engages first. Without signal intelligence, your team is always reacting — never first in the door.

Your pipeline is full of companies going nowhere

Not every company in a pipeline is actively buying. The difference between researching and deciding is invisible without the right signals.

No one knows which deal deserves urgency today

When everything looks like a priority, nothing gets the focus it needs. Deals stall. Follow-ups get missed. Momentum dies quietly.

What I Do

I Don’t Generate Leads. I Surface Buyers.

There is a difference between a company that might buy someday and a company that is making a decision right now. I find the second kind — and tell you exactly how long the window stays open.

📡

I identify companies entering buying cycles

Funding closes, leadership appointments, expansion announcements, compliance deadlines, failed vendor relationships — I track the events that compress a decision window from months to weeks.

🧠

I detect when timing shifts internally

A new VP of Sales. A board push to hit revenue targets. A competitive threat. These internal shifts are invisible to most vendors. I surface them before your competitors see them.

⚡

I surface opportunities before outreach begins

By the time most vendors reach out, the best opportunities are already taken. I find companies in the 7–14 day window before competitive density increases and first-mover advantage is lost.

What You Get

A small set of high-probability opportunities.
Context on why they’re buying now.
Direction on how to approach.

01

Prioritised Opportunities

A focused set of companies actively in a buying cycle — not a list of everyone who might buy someday. Each one verified, timed, and ranked by probability and deal size.

02

Why They’re Buying Now

The exact signal, the source, and the timing window. You know what triggered the decision process and precisely how many days the window stays open before competitive density increases.

03

How to Approach

Who to contact, in what order, with what angle. Ready-to-use outreach for email, phone, and LinkedIn — personalised to the signal, not a generic template your reps will ignore.

Track Record

Numbers from 23 years of building and closing.

$20M+
Enterprise revenue personally closed
Every dollar won in competitive B2B deals — the same methodology I’ll hand to your reps.
42%
Win rate on qualified deals
vs 28% industry average — meaning your reps win nearly 1 in 2 qualified deals instead of 1 in 4.
50%
Faster rep ramp time
Industry average rep ramp: 6 months. With a documented playbook: 3 months. Your reps start closing 90 days earlier.
2×
Sales teams scaled from 3 to 20+ reps
Built two separate teams from scratch — while personally closing at 150–180% of quota simultaneously.
Live Signal Feed

Opportunities I’m Tracking Right Now

These represent the type of companies currently in my active signal feed. Each has a verified trigger event, an open buying window, and a deal size that justifies immediate engagement. Updated on every visit.

Company names are representative of the category and deal profile. Specific company details shared on the discovery call.

I’m currently tracking 12 active opportunities across these categories. Most windows are under 14 days.

See the Full List on the Call →
Is This For You?

Built for B2B founders ready to stop selling
and start leading.

You’ve tried hiring sales reps and it failed

They couldn’t sell like you. They didn’t get the product. They needed hand-holding you couldn’t give. So you went back to doing it yourself.

You’re doing 5+ demos a week yourself

Every meeting, every follow-up, every close runs through you. You’re the best salesperson in the company — and the only one.

You’ve raised seed or Series A funding

You have capital to invest in building a sales team. Your investors are pushing you to make revenue scalable. You need to show a plan.

You sell B2B with 30+ day deal cycles

Your deals need discovery, demos, stakeholder management, and negotiation. You need a repeatable sales process — not just more cold calls.

David - Enterprise B2B sales consultant and founder of David Consulting Services, specializing in helping startup founders build scalable sales teams
23
Years in enterprise sales
30+
Markets sold into
180%
Peak quota attainment
40%
Sales cycle reduction
Meet David

I’ve been where your reps will be — and where you are now.

I spent 23 years being the person founders eventually call when sales has already broken down. I watched brilliant founders lose six months of momentum because they hired a rep with no system to onboard them. I watched investors lose confidence in companies with great products and founder-dependent revenue. I built this program because the fix is not complicated — it’s just never been packaged into something a founder can actually use without a full-time VP of Sales sitting next to them.

I started my career training sales teams at HCL Technologies for AT&T, British Telecom, and Pitney Bowes. Then I spent two decades closing enterprise deals from $50K to $4.8M and building sales teams across India, Singapore, Dubai, the US, UK, and the Middle East.

I’ve been the individual contributor who closes. The leader who builds teams. And the person who creates the sales playbooks, training programs, and systems that make both possible.

→ 23 years in enterprise B2B sales across SaaS, telematics, and IT
→ Scaled sales teams from 3 to 20+ reps — twice
→ 150–180% quota attainment consistently over 8+ years
→ MEDDPICC, Challenger, SPIN, Sandler sales methodology practitioner
→ Based in Dubai, Singapore & India — working with B2B founders globally
The Process

How I Identify These Opportunities

01

I monitor buying signals across multiple sources

Funding announcements, hiring patterns, leadership changes, regulatory shifts, expansion signals — I track the events that create compressed decision windows in your target market before anyone else sees them.

02

I detect companies entering decision cycles

Not every signal means a company is ready to buy. I filter for companies where multiple signals converge — indicating an active internal decision process, not just general activity or noise.

03

I surface opportunities you can act on immediately

Every opportunity comes with the buyer map, the right angle, and ready-to-send outreach. Your team executes. They don’t research. The advantage is entirely in the timing.

The Discovery Call

What Happens On The Call

→

I’ll walk you through live opportunities I’m tracking in your category right now

→

You’ll see exactly why timing matters — and what the window looks like in your market today

→

If it makes sense, I’ll show you how we can work together

See Live Opportunities — Free 20-Min Call →

I Don’t Work With Everyone.

I only work with one company per category per quarter. If I’m already working with your competitor, I won’t take the engagement — and I’ll tell you directly on the first call.

This is not a sales tactic. It’s how the intelligence stays proprietary and the work stays credible.

Questions & Answers

Frequently asked questions

It’s the practice of reaching buyers at the moment a trigger event creates an active buying window — a funding close, a leadership change, a compliance deadline, an expansion announcement. Instead of prospecting broadly, you reach the right company at the right moment. First contact during that window has a meaningfully higher conversion rate than cold outreach with no signal.

Lead lists and prospecting tools give you contacts. This gives you timing. The same company that ignores you in January will take a call in February if the right internal event has occurred. I identify companies where that event has just happened — and tell you exactly how to approach them before anyone else does.

B2B companies with a sales team already in place — typically 3 to 20 reps — selling to other businesses with 30+ day deal cycles. If your team spends significant time researching who to call instead of actually selling, this is built for that problem. Any B2B industry — not just SaaS.

We start with a 30-minute call to define your ICP, the signal types most relevant to your product, and the competitive timing windows in your category. From there I begin surfacing opportunities on a regular cadence. Every opportunity comes with the signal, the timing window, the buyer map, and ready-to-send outreach for your team.

A focused set — not a volume play. Quality and timing matter more than quantity. The goal is that your reps act on every opportunity I surface, not that they feel overwhelmed by a long list they’ll never fully work through. Every opportunity has a verified signal and an open window.

Yes, globally. I’m based across Dubai, Singapore, India, and the US, with 23 years of enterprise sales experience across 30+ markets. If your buyers are in North America, Europe, the Middle East, or Asia-Pacific, this works.

All funded B2B companies — SaaS, FinTech, HealthTech, DevTools, MarTech, HRTech, telematics, IT services, professional services, and data infrastructure. The signal types vary by industry but the methodology is industry-agnostic. I’ll tell you on the call whether your category has strong signal coverage.

Because the intelligence has to stay proprietary. If I’m surfacing the same opportunities to two competitors in the same space, neither has an advantage. One company per category per quarter — that’s the only way this stays credible and valuable.

Book a free 20-minute call. I’ll walk you through live opportunities I’m currently tracking in your category. If it’s a fit, I’ll tell you exactly what working together looks like. If it’s not, I’ll tell you that too. No pitch, no pressure.

Deals Are Moving Right Now.
Some of Them Are Yours.

Book a 20-minute call. I’ll walk you through live opportunities in your category. No pitch — just a conversation about whether the timing makes sense.

See Live Opportunities — Free 20-Min Call →
judedavid@davidconsulting.services
+1 747-746-4126
Dubai | Singapore | India | USA